Face Makeup

The coexistence of matte and glow was the key keyword for base makeup this season. Among them, the Nars Natural Radiant Longwear Foundation recorded an overwhelming number of reviews immediately after its release, showing impressive strength to take the top spot in the matte foundation category, and the Shiseido Synchro Skin Glow Luminizing Fluid Foundation topped the glow foundation category, clearly indicating the trend of precisely selecting the base according to skin texture and preference. On the other hand, Bonajour, which swept 6 crowns in the face makeup category, emerged as a new powerhouse in the base market, and Dropbi Colors showed the strength to dominate the concealer category by ranking in all liquid, stick, and pot concealer segments.