Masks/Packs

The Masks/Packs category saw a fierce battle for the crown, with new releases armed with diverse efficacies and novel formats vying for the honor, alongside long-beloved bestsellers. After a heated competition, the victorious champion emerged as Belief's Super Knights Multi-Vitamin Mask! The vitamin mask, launched in 2022, has continued to earn the love of consumers, even releasing a collaboration edition this year, solidifying its top position. Meanwhile, stalwart powerhouses have also maintained their stronghold over time. Among them, the Mediheal Red Latto Collagen Wrapping Mask has achieved an unprecedented six-consecutive-win record since the first half of 2023 awards, further cementing its unparalleled standing. It remains to be seen whether it can retain its title in the next awards.