The most notable aspect of the face makeup category is the 'new and old combination.' With a significant number of products emerging as new powerhouses this year, this is a key point that cannot be overlooked in this award. In particular, PIA's O Glow Cushion and O Stay Concealer, launched this year, made a dazzling impact shortly after their release, not only making it to the Rookie category in the first half of the year but also proving their remarkable resilience by maintaining a stable position in the final tally. The performance of 'N award winners' is also an essential factor. Estee Lauder's Futurist Aqua Brilliance Foundation and Innisfree's No Sebum Mineral Powder, both of which have won awards more than ten times, have firmly maintained their positions as 'absolute powerhouses' in this field, even amidst a flood of new products. As the fields continue to diversify and specialize year after year, there are many products that stand out and make a mark, so it seems promising to look forward to next year's awards.
