Although the popularity of contouring seemed to decline due to the impact of COVID-19, products that enhance facial dimension with thin and light base makeup stood out. Following the much-talked-about Etude Shadow Shading, the Rarekind Mini Album Tugo Shading and Peripera Ink V Shading showcased their presence as steady sellers. In the stick highlighter category, Hince True Dimension Radiance Balm, Chanel Baume Essentiel Glow Stick, and Rimmel Glow Stick Highlighter were chosen by consumers for their delicate and natural glow. In the powder blusher category, Clinique Cheek Pop, Laura Mercier Blush Color Infusion, and NARS Blush won awards, confirming the natural makeup trend with their watercolor-like pigmentation. This year, multi palettes that can solve eyeshadow, blusher, and shading all at once received great love, with the Wake Make Mix Blurring Eye Palette, loved by both warm and cool tones, proudly taking the top spot.
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